About

MY STORY

My name is Alisa Frye and I LOVE (great) coffee!  When I was just 19 years old, I moved to Santa Barbara, CA.  I walked into a coffee house that roasted its own coffee and it was then I knew that I wanted to eventually do that.  I started roasting coffee in a frying pan in my driveway just 5-6 oz at a time, just so I could have great fresh coffee!  I then moved on to a small 1lb capacity roaster and gave it away to friends and family for gifts.  I was invited to a farmer’s market as a vendor, and at that point I knew I was going to do everything I could to grow my business and produce the best tasting Fresh Roasted Coffee Beans I could! It’s been a slow process to grow my business, and I’m obviously roasting on a larger capacity roaster now, but still small enough to insure each batch is roasted at the proper profile.  I’m so excited to be taking this next step in opening Fryeday Coffee Roastery & Café.  I’m also grateful for some of the awesome people in the local coffee community.  They have been instrumental in helping me get my business off the ground either by educating and advising me, sharing their equipment and knowledge and supporting me along the way! Excited for the next chapter!    

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